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Journeys

Explore how users move through your content with Knotch Journey analytics. Learn how page and tag journeys help you dive into insights including conversion paths.

What are Page Journeys?

What are Tag Journeys?

Why are conversion totals different in Journeys vs. Leaderboards?

Why don’t First, Mid, and Last Touch conversions add up to the total?

Why are Journeys split differently from Dashboards?

Why are single-touch conversions defined differently in Journeys?

What’s the difference between conversion journeys and user journeys?

Why does the same journey appear as single-touch in Dashboards but multi-touch in Journeys?

What are First, Mid, Last, and Converting Touches?

Glossary: Journey Types and Attribution Terms

Journeys: Metric Definitions & Calculations

Journeys: Filter Behaviors, Calculations, & Definitions