What are Page Journeys?

Learn how page journeys reveal the paths users take through your content.

Page Journeys in Knotch One show how individual pages contribute to conversions over time—across full user journeys, not just single sessions.

You can use this view to understand which pages appear most often on converting paths, and what kind of touchpoint they represent (e.g., first, middle, last).

Key metrics include:

  • % of Pathways: Percentage of pathways that this page appears within

  • Conversions: Number of conversions influenced by the page

  • First, Mid, and Last Touch Conversions: Where in the journey the page appears

  • Converting Touches: Total journeys that include this page and end in conversion

  • Single Touch Conversions: When this page alone led to a conversion

  • Avg Time to Conversion (Avg TTC): How long it takes on average after a user sees this page before converting

  • Total Pathways: Unique conversion paths tracked across users

  • Avg Page Touches & Avg Sessions: Help you understand journey length and complexity

Use filters to narrow results by conversion, date range, referrer, device, and more.