Why does the same journey appear as single-touch in Dashboards but multi-touch in Journeys?

Clarify how repeat visits to the same page are handled differently.

If a user only visits one page but views it multiple times, it may be classified differently:

Example: A → A → A → Conversion

  • In Journeys: This is multi-touch, since the page was seen multiple times

  • In Dashboards: This is single-touch, because no other pages were involved

That’s why the same user behavior might look like different journey types in different places.