What filters can I apply to Reports?

Reports support filters that refine which data is included. Filters do not create separate rows unless grouping is applied (like for Devices).

Depending on the report type, you can filter by:

• Devices

• Tags

• Pages

• Referrers (Site Performance Reports only)

• Conversions (applies to conversion metrics)

• Actions (applies to action metrics in Referrer Reports)

• Cards (applies to sentiment metrics)