If you’re integrated with the Knotch Events API, you can filter your Conversions Dashboard by one or multiple API Conversions, or a combination of API and Site Conversions, to analyze site-level conversion performance for visitors who completed specific conversion events.
Open the Conversions Dashboard
Navigate to Analytics → Conversions
At the top of the dashboard, locate the Conversions filter dropdown
Select API Conversions
API Conversions now appear within the Conversions filter under a dedicated “API Conversions” grouping
Site Conversions are displayed separately under “Site Conversions”
This grouping helps distinguish on-site conversion actions from those received via the API (e.g., ClosedWon, BecameSQL, PurchaseCompleted).
Apply One or Multiple Filters
Select one or more API Conversion events to filter dashboard data
You can also combine API and Site Conversions to view blended performance for both online and offline outcomes
View Updated Metrics
All dashboard chips, widgets, charts and data tables automatically recalculate when filters are applied
Metrics update based on the selected Conversion events.
When an API Conversion filter is applied, the following update:
Top Level Metric chips
Trend Charts
Conversion Breakdown Tables
Top Pages and Tags Lists
Data shown represents only visitors who completed the selected API or Site Conversions during the chosen date range.
To learn more about metric + filter definitions, check out the following article: [insert link here]
