---
title: "What is Compose and how do I use it?"
description: "Learn how to create brand-aligned content using AIQ templates."
url: https://help.knotch.com/en/articles/42-what-is-compose-and-how-do-i-use-it
collection: "AIQ"
updated: 2026-03-19
language: en
---

# What is Compose and how do I use it?

Learn how to create brand-aligned content using AIQ templates.

**Compose** lets you start from scratch and create brand-aligned content with AI support.

To compose content:

1.  Click the **Compose** button
    
2.  Select a **Brand** before generating content. AIQ applies the selected brand's guidelines and uses only brand-specific reference content.
    
3.  Select a content template (e.g., Blog Post, Social Post, etc.)
    
4.  Answer the questions to provide context for what you’d like to generate
    
5.  The AI will draft a new piece using your brand’s tone, structure, and formatting preferences
    
6.  Edit, refine, and save as a draft, in-review, or approved status
    

Compose is ideal for creating fresh content aligned with your goals and guidelines.