---
title: "If I unpublish a CTA Card, will conversions still get attributed to it?"
description: "Determine whether conversions get attributed to CTA cards that are no longer displayed on a page"
url: https://help.knotch.com/en/articles/153-if-i-unpublish-a-cta-card-will-conversions-still-get-attributed-to-it
collection: "Actions"
updated: 2025-08-13
language: en
---

# If I unpublish a CTA Card, will conversions still get attributed to it?

Determine whether conversions get attributed to CTA cards that are no longer displayed on a page

Yes. Even if an Action Card is unpublished from a page, conversions will still get attributed to it based on visitor journeys that convert after CTA click.

For example, in this visitor journey for Visitor 1: CTA Card Click -> CTA card is unpublished -> Page1 -> Page 2 -> Conversion X

Conversion X would still get attributed to the CTA Card.

If a CTA card is deleted, then it's no longer accessible in Knotch One, therefore is no longer available for attribution.